Present Pain Point of a Public WiFi Infrastructure
Current Public WiFi monetization options rely upon User Recharge/Payment or Captive Portal Monetization , which is not much feasible according to the reports.
Use Case’s Benefits
The Free/ Public WiFi Provider - To resolve the primary pain point, Monetization and self-sustainability of a Wide Area Public WiFi service has been resolved with our consistent and scalable Monetization Technology and Strategy.
The Users - In India, the internet usage behavior has changed exponentially in the last 5 years, where a 3 GB daily Data is not enough for a common citizen. Here comes the importance and need of Free WiFi Infrastructure. But when it comes to a point when the users are asked to “Pay” after the Free WiFi Session, its always been refused by the User. Here we are offering sufficient Free WiFi data by doing internet Actions instead of payments which is a good news for the End Users
The Advertisers - According to the reports, 90% of the Ad spent on the Digital Advertising industry is considered as “Ad Wastage”. We are introducing our Advertisement Medium as the most Location Accurate (Our Data is valid as the user is connected to a physical system) and Stop - View - Proceed method, which is far more effective than the Ads buried on the scrolls.
Our solution for this, is to control the Authentication and Its Monetization with our Technology, Tools and the Strategy