Disolv interactive (OPC) PVT LTD, an ad tech company, generates revenue through a dual-stream model tailored to its ad builder and analytics platform for Connected TV (CTV) and digital advertising. The primary revenue streams are:
Impression-Based Billing: Clients are charged based on the number of impressions their generated advertisements receive across CTV and digital platforms, ensuring a performance-driven revenue model aligned with campaign reach and engagement.
SaaS Subscription Fees: The company offers a Software-as-a-Service (SaaS) model, where clients pay recurring fees to access the ad builder and analytics platform, providing a stable revenue stream while enabling scalable access to advanced tools for campaign creation and performance optimization.
This combined approach ensures diversified income, balancing usage-based earnings with consistent subscription revenue, catering to a wide range of advertisers seeking impactful and data-driven advertising solutions.