Certified Startup
Problem
Local boutiques have limited online visibility and can't easily build their own e-commerce presence, while customers who want to try clothes before buying have no single place to discover relevant options across nearby stores.
Solution
A dedicated page for every partner store, cross-store search powered by visual/attribute-based similarity (not just keywords), and a booking flow that lets customers reserve a product for in-store trial.
Key features:
• Store pages — each partner gets its own page listing its collection
• Cross-store discovery — search spans multiple stores, not just one catalog
• Image-based similarity search — live feature, powered by visual similarity
• Personalized recommendations — based on saved products today; custom recommendation model planned
• Trial booking — book a specific product for an in-store trial directly on the platform
Uniqueness
Combines cross-store visual discovery, low-friction store onboarding (no website/payment gateway/logistics needed), and a trial-booking flow bridging online discovery with offline try-before-you-buy — creating a two-sided network effect between stores and customers.
Revenue model
• Monthly subscription: Base ₹999/month (8% trial-to-sale commission, up to 4 team members); Higher ₹2,999/month (5% commission, up to 12 team members)
• Commission on every successful trial-to-sale conversion