Crunchy Cashew Biscuits
Mambally’s Crunchy Cashew Biscuits are premium wood-fired biscuits handcrafted in Thalassery, Kerala, using an original 1880 recipe. Made with 20% real roasted cashews and pure butter, they combine sustainable production, traditional skill preservation, and Kerala’s culinary heritage for gifting, tourism, e-commerce, and premium retail markets.
Industry:
Food & Food Tech
Business Models:
B2B
D2C
Marketplace
Technology:
Manufacturing
Origin & Heritage
- Introduced in 1880 by Mambally’s Royal Biscuit Factory in Thalassery (Tellicherry), Kerala, one of India’s oldest bakeries.
- One of the original biscuit varieties developed by founder Mambally Bapu after learning the art of baking in Burma.
- Fifth-generation family enterprise preserving traditional baking expertise.
- Recipe refined over generations, including by six Ranji Trophy players from the Mambally family, among them P. M. Raghavan, the first captain of the Kerala Ranji Trophy team.
Innovation & Sustainability
- Baked in traditional and rare wood-fired, coconut-shell-fuelled ovens — a sustainable, low-carbon technique nearly extinct in commercial baking
- Handcrafted in small batches, preserving specialised skills and creating local employment opportunities.
- Uses coconut shells, an agricultural by-product, as fuel; the resulting ash can be repurposed for activated carbon applications, supporting circular economy practices.
- Supports local biomass supply chains and skilled traditional artisans
Ingredients
- 20% real roasted cashew nuts — four times the industry standard; most mass-produced cashew biscuits contain under 5% and use artificial nut flavouring
- Crafted with pure butter, premium ingredients and without eggs
- No artificial flavours, colours, preservatives, or palm oil.
Market & Distribution
- Available pan-India via Amazon.in and direct-to-consumer channels
- Sold at the Thalassery bakery and select premium gourmet retailers
- Strong opportunities across festive gifting, corporate gifting, premium retail, e-commerce, exports, diaspora markets, and Kerala tourism.
Why It Matters
- Preserves an endangered wood-fired culinary craft while building a scalable premium food brand
- Uniquely connects Thalassery’s baking and cricket heritage through a documented family sporting legacy.
- Strengthens Kerala’s heritage food ecosystem and enhances Thalassery’s positioning as a culinary tourism destination.
- Demonstrates how traditional recipes and sustainable production methods can create high-value, globally relevant food products.