DukaaOn is a mobile-first platform designed for small and medium retailers in rural and semi-urban India. The app allows shopkeepers to seamlessly order stock, access flexible credit, and get fast doorstep deliveries, all through a user-friendly interface available in regional languages.
At its core, DukaaOn solves three key problems faced by small retailers:
- Out-of-stock situations due to limited access to timely inventory.
- Lack of working capital, leading to dependence on informal credit or missed sales.
- Inefficient supply chains that force retailers to shut shop just to restock.
Key Features:
- Multi-source Fulfillment Engine
Orders are automatically sourced from the nearest available stock — which could be a micro-warehouse, partner retailer, wholesaler, or distributor — ensuring fast and efficient delivery. - Regional Language Ordering
Retailers can place orders via voice commands, OCR-based handwritten lists, or manual input, in their local language. - Flexible Credit Access
In-app credit facility provided in partnership with NBFCs, offering repayment terms ranging from 1 day to several months, tailored to business needs. - Stock-sharing & Micro-Warehousing
Nearby retailers can share surplus stock, and unused space is leveraged as micro-warehouses, decentralizing inventory.
Technology Stack:
- Frontend: React Native (for Android)
- Backend: Supabase
- AI/ML: Order grouping, delivery route optimization, credit behavior analysis (roadmap)
Impact:
- Improves retail uptime by reducing stockouts
- Unlocks working capital through formal, digital credit
- Brings modern tech to grassroots retail, without needing high digital literacy