Certified Startup
Bhoovara Agro Traders Private Limited
Sector:
Consumer Goods
Business Model:
B2B D2C Platform
Industry:
FMCG
Technology:
Manufacturing
About
Incorporation Date
Sep 7, 2022
Incorporation Type
Private Limited Company
Registered State
Kerala
Registered District
Ernakulam
Registered Address
Room No. 98/12, Aluva-Mala Road, Parakkadavu PO, Aluva, Ernakulam, Kerala
Office State
Kerala
Office District
Ernakulam
Office Address
98/12, Aluva-Mala Road, Parakkadavu PO, Parakkadavu, Ernakulam, Kerala, India, 683579
Team
No Photo
RENJITH P R
Founder
No Photo
SREEJITH MURALIDHAR
Co-founder
Pokkali Rice
Pokkali tells the story of a grain that travelled through the waters of time into the bowls of the hungry and weary and then continued her journey through time to provide nourishment and healing. It is a naturally organic rice farming technology used in Kerala's waterlogged coastal areas.
Sector:
Consumer Goods
Industry:
FMCG
Business Models:
B2B D2C Platform
Technology:
Manufacturing

Pokkali stands out among the world's heirloom rice types not just for its high nutritional content and antiquity but also for its ability to withstand the effects of climate change and other human-made interventions. It exhibits remarkable salinity resistance. This is an integrated farming system in which rice cultivation and aquaculture go hand in hand. Both are completely organic systems of cultivation and no fertilisers or plant protection chemicals are applied. 

  • GI Tagged 
  • Sustainable cultivation and saline resistant 
  • High protein content 
  • Good for diabetic patients 

The Pokkali system mainly depends on traditional Pokkali cultivars and high yielding varieties derived from these cultivars. Pokkali, Churuttu Pokkali, Chettyviruppu,Anakkondan and Cheruviruppu are the traditional cultivars prevalent in this tract. Improved varieties developed from the Rice research Station. Vyttila (VTL-1 to VTL-8) Kerala Agricultural University, is now popular mainly with respect to high yield. 

Scientific Name : Oryza sativa 

Ingredients : Pokkali rice 

Pokkali is said to have medicinal qualities, and those following a low-sugar diet prefer it due to its higher antioxidant value and low carbohydrate content. 

• Rich in antioxidants like oryzanol, tocopherol and tocotrienol. 

• Rich in amylase content 

• High in Fibre and Protein Content. 

• Antioxidants with benefits of vitamin E, and minerals such as iron, boron, and sulphur 

• May help in treating haemorrhoids 

• For patients with cholera, rice gruel water made from Pokkali rice may be beneficial. 

• Appropriate for people with diabetes due to its low carbohydrate content. 

• Maybe used as a dietary supplement for iron deficiency. Directions: 

According to Siddha medicine, Pokkali should be eaten with the water it was cooked in. Two suggested ways to prepare Pokkali rice are by cooking a kanji with it or by cooking down the water until all of the water is absorbed by the rice. Add Pokkali flour to your favourite classic dishes, including puttu, idiyappam, appams, murukku, and many more.

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