9/645, Kayyani road, Kezhillam Post,, Eranakulam, Kezhillam, Ernakulam, Kerala
Office State
Kerala
Office District
Ernakulam
Office Address
Kerala Technology Innovation Zone
Kinfra Hi-Tech Park, HMT Colony P.O., Kalamassery, Kochi, Kerala 683503
Team
Bony Thomas
Founder
Shybi Varghese
Co-founder
PayNback
PayNback is India’s first UPI-based in-store cashback and rewards app, empowering local retailers and everyday shoppers with instant digital savings. Our AI-driven platform delivers personalized offers, seamless checkouts, and loyalty benefits—helping small businesses grow while making shopping smarter, rewarding, and more affordable for customers.
Sector:
Retail
Industry:
Retail
Business Models:
Platform
B2B
B2C
Technology:
Mobile Apps
1️⃣ PayNBack App (For Shoppers)
Overview: The PayNBack app makes everyday shopping more rewarding by offering instant cashback on Instore shopping payments at local partner stores. No points, no waiting—just direct savings.
Key Features: 💸 Instant Cashback: Get cashback in real time on every purchase. 📱 Simple UI: Intuitive design for easy payments and tracking. 🔔 Real-Time Alerts: Notifications for cashback, offers, and nearby stores. 🛍 Store Discovery: Find PayNBack-enabled shops around you. 🤝 Referral Program: Invite friends and earn extra rewards.
USP: Direct cashback to your wallet points, no redemption delays.
2️⃣ PayNBack Merchant Dashboard (For Merchants) Overview: A powerful yet simple dashboard to help merchants track sales, cashback, and customer activity in real time. Designed to boost footfall without additional hardware or costs.
Key Features:
📊 Transaction Tracking: Monitor sales, payouts, and customer insights. ⚡ Easy Setup: Link your existing UPI QR—no new hardware needed. 👥 Customer Insights: Understand buyer patterns and demographics. 🎯 Promotions & Campaigns: Launch offers tailored to your audience. 🏪 Branding Tools: Showcase your store’s rewards program.
USP: Run a digital rewards program instantly—just use your PayNBack QR.
3️⃣ PayNBack Loyalty & Rewards Program
Overview: An advanced loyalty toolkit for merchants to create custom reward tiers, targeted promotions, and referral benefits that keep customers coming back.
Key Features:
⭐ Custom Reward Tiers: Bronze, Silver, Gold programs for repeat shoppers. 🤝 Referral Rewards: Incentivize referrals and cross-store shopping. 🎯 Targeted Promotions: Reach specific customers by spend or location.
USP: A fully customizable loyalty solution that builds long-term customer engagement and higher store traffic.