9/645, Kayyani road, Kezhillam Post,, Eranakulam, Kezhillam, Ernakulam, Kerala
Office State
Kerala
Office District
Ernakulam
Office Address
Kerala Technology Innovation Zone
Kinfra Hi-Tech Park, HMT Colony P.O., Kalamassery, Kochi, Kerala 683503
Team
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Bony Thomas
Founder
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Shybi Varghese
Co-founder
PayNback
About Us
PayNBack is India’s first UPI-based in-store cashback and reward app, designed to empower local businesses and everyday shoppers through instant, digital savings.
Sector:
Banking, Financial Services and Insurance
Industry:
FinTech
Business Models:
Platform
B2B
B2C
Technology:
Mobile Apps
Geographic Information Systems
Blockchain
1. PayNBack App (For Shoppers)
Overview: The PayNBack app allows users to earn instant cashback on every UPI-based payment at partnered local stores, offering a simple and seamless experience without the need for loyalty points or complex procedures.
Features:
Instant Cashback: Earn cashback in real-time when you pay with UPI at participating stores.
Simple UI: User-friendly interface for easy navigation and transaction history tracking.
Real-Time Notifications: Get instant alerts on cashback earned, promotions, and nearby stores offering rewards.
Store Discovery: Find participating PayNBack partner stores around you with a click.
Referral Program: Refer friends and earn extra rewards.
USP: Earn cashback directly to your wallet every time you make a purchase — without waiting for points to accumulate or a redemption process.
2. PayNBack Merchant Dashboard (For Merchants)
Overview: A comprehensive merchant dashboard designed to track sales, cashback issued, and customer activity in real-time. It enables stores to efficiently manage rewards and promotions to drive more footfall.
Simple Setup: Easily link your store’s UPI QR code with the PayNBack platform — no new hardware required.
Customer Insights: Access detailed reports on customer behavior, transaction volume, and demographics.
Promotions & Campaigns: Run targeted, region-specific promotions directly from the dashboard.
Store Branding: Display your store’s unique rewards program to attract and retain customers.
USP: No hardware investment, no complex systems. Just display a simple PayNBack QR and start offering rewards immediately.
3. PayNBack Loyalty & Rewards Program
Overview: An optional loyalty enhancement tool that allows merchants to create custom rewards tiers and campaigns tailored to their customer base. This program is designed to build long-term customer loyalty and engagement.
Features:
Custom Reward Tiers: Create different loyalty levels (e.g., Gold, Silver, Bronze) to incentivize repeat customers.
Referral Rewards: Earn extra rewards by referring new customers to your store or by shopping at new partner stores.
Targeted Promotions: Run exclusive offers to specific customer segments (based on their spending habits or location).
USP: A customizable rewards platform that helps merchants build customer retention strategies while driving more foot traffic.