Concepts Map is a gig marketplace for the creative economy enabling the television commercial (TVC) and short form video industry. Built as a cloud/SaaS platform and powered by advanced technologies like AI/ML and large language models (LLM), it brings together stakeholders on the demand (brands, advertising filmmakers and advertising film production houses) and supply side (ideators, scriptwriters and storytellers) to showcase work, discover talent & opportunities, and collaborate to deliver. Concepts Map was created to address specific challenges of the television commercial (TVC) and short form video industry globally. It democratizes access for writers and ideators, safeguards their IP, and ensures fair compensation. It offers unlimited choice of ideas for brands and filmmakers, and the freedom to globally engage with the best talent.Concepts Map’s business model envisages 4 revenue streams: user fee from buyers and sellers, transaction royalty from sellers, advertising, and learning & development (L&D) activities for the creator community.