Sector
IT/ITeS
Industry
Enterprise Applications
Business model
B2B
Technology
AI / ML
Big data
Location
Ernakulam, Kerala
Founded
2023
Team
Product 1
BeforeDays
Days is a simulation platform powered by AI actors — intelligent agents that behave like humans inside virtual environments. Built using real-world behavioral data, Days helps organizations virtually accelerate market, consumer, and policy research by simulating how people may respond to real-world events and decisions.
Sector
IT/ITeS
Industry
Enterprise Applications
Model
B2B
Technology
AI / ML
Big data
Days is an AI-driven simulation platform that uses thousands of AI actors to replicate real-world market and consumer research experiments virtually. The system enables organizations to test ideas, predict public response, and evaluate decisions in minutes instead of weeks or months. Smaller simulations with up to 50 AI actors can generate results in under one minute.
How It Works- Users input an idea, decision, or hypothesis they want to test.
- The platform generates possible chains of events that could influence the outcome.
- Users define audience demographics and behavioral parameters.
- The model shortlists relevant AI actors and assigns behaviors based on real-world counterparts and historical patterns.
- Each AI actor independently reacts to simulated events and generates opinions, decisions, and behavioral responses.
- The system compiles, analyzes, and summarizes collective responses into actionable research insights.
- AI-powered behavioral and personality modeling
- Large-scale multi-agent simulations
- Consumer and market response prediction
- Scenario and policy testing
- Rapid experimentation and research acceleration
Days aims to become the simulation layer for real-world decision making, helping governments, startups, enterprises, and research organizations make faster, research-grounded decisions with AI-generated behavioral insights.
Sector
IT/ITeS
Industry
Enterprise Applications
Model
B2B
Technology
AI / ML
Big data