Days is an AI-driven simulation platform that uses thousands of AI actors to replicate real-world market and consumer research experiments virtually. The system enables organizations to test ideas, predict public response, and evaluate decisions in minutes instead of weeks or months. Smaller simulations with up to 50 AI actors can generate results in under one minute.

How It Works

1.  Users input an idea, decision, or hypothesis they want to test. 
2.  The platform generates possible chains of events that could influence the outcome. 
3.  Users define audience demographics and behavioral parameters. 
4.  The model shortlists relevant AI actors and assigns behaviors based on real-world counterparts and historical patterns. 
5.  Each AI actor independently reacts to simulated events and generates opinions, decisions, and behavioral responses. 
6.  The system compiles, analyzes, and summarizes collective responses into actionable research insights. 

Core Capabilities

•  AI-powered behavioral and personality modeling 
•  Large-scale multi-agent simulations 
•  Consumer and market response prediction 
•  Scenario and policy testing 
•  Rapid experimentation and research acceleration

Vision

Days aims to become the simulation layer for real-world decision making, helping governments, startups, enterprises, and research organizations make faster, research-grounded decisions with AI-generated behavioral insights.