Karto promotes the vendors and their brand by redirecting the customer to the domain of the vendor. Hence the particular brand gets the maximum promotion through enhanced visibility.
Meanwhile, in popular platforms such as Amazon and Flipkart, the vendor identity is least concerned while the customer interaction in the site. Hence Karto can assure maximum brand marketing to the
vendors when compared with the rest of the platforms that are active in the current market scenario.

The Centralised Inventory System or the notion of a Single Inventory helps the vendors to receive the orders from multiple platforms, provide updations, and deal with the orders in a single, unified
and centralized manner. The vendor may miss addressing certain orders while manually handling orders from various platforms. This inefficiency can be sorted out and the vendor can address the
customer feedback, grievances and queries using a centralized platform without any fail. No matter how many associations the vendors own, they readily opt for this go-to platform to manage every sale or transaction. Thus Karto could enjoy its irreplaceable position among the vendors’ choices.

Yet another important feature of the website is to provide the maximum possible regional languages so that the platform meant to build for the blooming MSME sectors remains true to its word in
action. We expect end encourage common people to use the platform hassle-free, using their own language to do their business.