Product Name: Mythri Smart Bazaar
Category: Retail-Tech / Community Commerce Platform
Overview:
Mythri Smart Bazaar (MSB) is a digital retail platform that bridges the gap between local businesses and customers. It enables small vendors to showcase their products and promotions without incurring advertising costs, while customers enjoy exclusive deals, smart points, and cashback on their everyday purchases.
Key Features:
- Zero-Cost Advertising for Vendors: Local businesses can list and promote their offers for free.
- Smart Points & Cashback: Customers earn redeemable points and real cash rewards on purchases.
- Community-Centric Model: Focused on empowering small businesses and creating local shopping ecosystems.
- Multi-Platform Access: Available on Web, Android, and iOS.
- Easy Customer Experience: No app knowledge required—mobile number-based identification.
Technology Stack:
- Frontend: React.js
- Backend: Express.js
- Database: MySQL & MongoDB
- Hosting: Amazon AWS
- User Interfaces: Web, Android, iOS
Target Audience:
- Local retail shops (grocery, fashion, electronics, etc.)
- Budget-conscious and reward-seeking customers
- Families, homemakers, senior citizens, rural and semi-urban communities
Business Model:
- Commission-based revenue from vendor transactions (no upfront costs)
- Gift coupons, loyalty points, and customer retention strategies
Scalability:
- Launching across Kerala with plans to expand nationally
- District-level coordination centers (MSBCs) and field agent network for customer and vendor onboarding